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5 Data Analytics Trends You Should Know About

Data Analytics refers to the process of deconstructing, automating, and analyzing the available data effectively for enterprises to run smoothly. And so, businesses left, right, and center are now employing the technique in their everyday processes to reach fruitful decisions efficiently. SAP Analytics Cloud is one such software that can make business planning and decision-making a breeze. All you have to do is get in touch with some of the top-notch IT professionals and let them do the grind.

Using data for market trends, customer needs, and business profitability, will aid in analyzing, planning, and forecasting the risks and benefits involved in a particular decision to make the right choices at the right time.

Therefore, to successfully run your organization, it’s highly pertinent to be aware of some of the major trends in data analytics that are adopted by some of the world’s greatest business juggernauts.

Data Democratization

Being one of the top trends in data analytics, Artificial Intelligence (AI) has been employed by companies worldwide for agile decision-making. Subsequently, its democratization has also recently gained popularity.

Using data democratization and automation, organizations are now focusing on empowering all stakeholders by giving them access to AI and other business-related data. No matter how technologically illiterate an individual is, the user-friendly interface will aid him in accessing necessary information without much hassle. With pre-built algorithms, it not only helps identify trends and make effective strategies but also seamlessly aligns the entire workforce.

More so, the free and easy access further allows employees to keep a tab of their performance, boosting their confidence and eventually leading to increased productivity and higher returns.

Augmented Analytics

With the help of machine learning, natural language processing, and AI, augmented analytics aids organizations in getting insights in a rather programmed way. Sifting through the entire business data itself and providing you with only the chunks of information that are critical to the matter at hand, the technology presents you with a thorough analysis of the data in the subject in a fraction of time, leading to agile decision-making and larger economies of scale.

Not only that, by automating analysis and providing insights in an easily readable way to everyone involved even those frontline workers who have zero knowledge of data science and its whereabouts, its user-friendly nature makes it even more advantageous for the business as well as for the entire workforce.

Graph Analytics

One of the most convenient and best ways to understand the correlation of various data-related aspects in a business is by turning them into a graph. Graph analytics, often referred to as network analysis, uses the same concept. Using graph models, it uses a mesh of nodes, vertices, and edges to denote and analyze relationships between various organizational entities, including customers, products, processes, and devices.

Subsequently, by using relationships in graph databases and graph algorithms, it aids businesses in getting insights on supply chain, SEO, social network analysis, and most importantly fraud detection. All this combined leads to effective marketing strategies that eventually result in higher returns on investment. And since this particular trend is now gaining even more momentum in the digital world due to its increased predicted market growth, the sooner businesses get their hands on it the better.

Cloud Storage

Storing large heaps of business data is havoc and maintaining the servers is even more draining Consequently, this is where data cloud services come in handy. Being one of the significant trends in data analytics for businesses across the globe, cloud migration refers to the process of transporting and storing all your confidential business data and servers in a secure and reliable cloud environment to free up on-premise space and avoid any issues related to storage and maintaining infrastructure.

These data cloud services are not only less heavy on the pocket but also highly user-friendly. Allowing easy access to business owners and employees likewise, the cloud holds all necessary information at a single platform for effective decision-making to take its course.

Moreover, multi-cloud migration is also a concept that has recently gained popularity. Instead of a single cloud-based software, businesses are now moving towards multiple cloud environments for greater efficiencies and larger economies of scale. Providing utmost security, this model helps digital businesses run smoothly without any continuity risks by offering various pieces of information in a fairly systematic way, making it even more convenient for stakeholders all over.


Having recently gained recognition due to its role in cryptocurrency, blockchain has a lot more credentials to its basket than just that. The most important of all is its role in predictive analytics. By verifying data validity, it prevents any errors and false information from getting through the system and into the analysis.

Moreover, as blockchain consists of multiple blocks, it makes it nearly impossible for any hacker to pave his way and tamper with the data available. He would first have to change all the blocks individually to access the data and all of this is a very time-consuming task to the point that it’s not worth it.

Therefore, blockchain is a trend in data analytics that businesses old and new should incorporate into their systems to keep sensitive information secure at all times.

Final Takeaway

Being a highly useful concept, data analytics has now become all the more significant for organizations worldwide. And so, businesses should have a know-how of all their trends including the ones that have recently ramped up. By highlighting some of the prominent ones, including cloud deployment, augmented analytics, and much more, we’ve proved how data analytics can result in increased revenues and lesser inefficiencies.

Moreover, with its recent automation, it is no longer restricted to a single party but accessible to all. Therefore, if you also want all your stakeholders’ input in making effective strategies for fruitful outcomes, hurry up and jump on the bandwagon before it’s too late.

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